Privacy Policy

1. Scope of This Policy

This Privacy Policy explains how [Gilded Bullion — legal entity name] ("Gilded Bullion," "we," "us," or "our") collects, uses, discloses, and safeguards information when you visit gildedbullion.com, create an account, place an order for gold, silver, or platinum bullion, or otherwise interact with us. It applies to information collected through the Site and does not cover third-party websites you may reach through links on our Site.

2. Information We Collect

3. How We Use Your Information

• To process, fulfill, ship, and provide support for your orders
• To verify your identity and prevent fraud, particularly on larger transactions
• To communicate with you about your order, account, or inquiries
• To send marketing communications, such as price alerts or promotions, where you've opted in — you can unsubscribe at any time
• To maintain, secure, and improve the Site and our services
• To comply with legal, tax, and recordkeeping obligations applicable to precious metals dealers

4. Payment Information

5. Cookies & Tracking

We use cookies and similar technologies to keep your cart and account session working, remember your preferences, understand how visitors use the Site, and, where enabled, measure the performance of our marketing. You can control or disable cookies through your browser settings; disabling some cookies may affect Site functionality such as cart persistence or checkout.

6. How We Share Information

We do not sell your personal information. We share information only with:

• Service providers who help us operate the Site and fulfill orders — payment processors, shipping carriers, email and hosting providers, and analytics providers — under obligations to protect your data and use it only to provide those services
• Legal & compliance purposes — where required to comply with a law, regulation, subpoena, or government request, or to protect the rights, property, or safety of Gilded Bullion, our customers, or others
• A business transfer — if Gilded Bullion is involved in a merger, acquisition, or sale of assets, customer information may be transferred as part of that transaction, subject to standard protections

7. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, loss, misuse, or alteration. No method of transmission or storage is completely secure, and we cannot guarantee absolute security — you should also take care to protect your own account credentials.

8. Data Retention

We retain personal information for as long as needed to fulfill the purposes described in this policy, including to service your account, comply with tax and recordkeeping obligations applicable to precious metals transactions, resolve disputes, and enforce our agreements. When information is no longer needed, we take steps to delete or anonymize it.

9. Your Rights & Choices

Depending on where you live, you may have rights to access, correct, delete, or receive a copy of the personal information we hold about you, and to opt out of marketing communications or certain data uses. To exercise any of these rights, contact us using the details in Section 12 — we'll respond within a reasonable timeframe and may need to verify your identity before processing certain requests.

10. Children's Privacy

The Site is not directed to, and we do not knowingly collect personal information from, anyone under the age of 18. If we learn we've collected information from a minor, we will take steps to delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal or operational reasons. The "Last updated" date at the top of this page reflects the most recent revision. We encourage you to review this page periodically.